|
Ad material specifications:
Digital Ad Guide: All materials must be at least 300 dpi at printed scale. Do not apply style attributes within a design program to basic fonts. Fonts with styles applied will default to Courier. All colors must be CMYK. Anything created using Microsoft Word will be rejected, including letterhead for logo reproduction.
Digital Materials Required: A PDF/X1-a is preferred for all ads. We will accept 300 dpi Macintosh-compatible ads created in InDesign, Quark, Illustrator, or Photoshop as long as they include all linked files and fonts. Acceptable file formats: PDF,
TIF, JPG, EPS. Ads that do not meet or exceed these guidelines will be subject to production fees.
Required Material: Please provide digital files on CD-Rom and include a publication-grade proof with each submission. If a publication-grade proof is not supplied, ACD will not be responsible for content or color reproduction of your advertising
materials. Publication-grade proofs may be ordered from our design department at a cost of $100 per proof.
Sending Materials: Please send all files to: ACD magazine, Grace McNamara Inc. Attn: ACD Art Director; 4215 White Bear Parkway, Suite 100, St. Paul, MN, 55110. Late materials may be submitted electronically via FTP access, but may be subject to production fees. Please contact your ACD representative if you must have FTP access.
Two-color Advertisements: To run an ad containing a PMS spot color, a charge of $181 will be billed to the advertiser. Two-color ads without screens can be adjusted to a four-color process match and will be subject to production fees.
Disclaimer: ACD accepts no responsibility for reproduction of content or ad material that is not provided in the format requested. Any ad materials provided including films, proofs, images, or discs will not be returned. Please make a master copy of any ad materials before you send them to ACD.
Mechanical Specifications:
Trim Size: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8.125" x 11"
Full Page live area: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .7" x 10"
Full Page bleed:. . . . . . . . . . . . . . . . . . . . . . . . . . . .8.375" x 11.25"
Spread live area: . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15.25" x 10"
Spread bleed: . . . . . . . . . . . . . . . . . . . . . . . . . . . . .16.75" x 11.25"
One-Half Horizontal:. . . . . . . . . . . . . . . . . . . . . . . . . . . . 7" x 4.875"
One-Quarter Page: . . . . . . . . . . . . . . . . . . . . . . . . . . .3.5" x 4.875"
One-Sixth Page:. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3.5" x 3.25"
Printing and Binding: American Cake Decorating is printed on a web offset four-color press and saddle-stitched.
|